President’s Note
Our chapter is graced to have with us Julie Freeman, President of IABC International , on November 1 and 2, especially so soon after the visit of IABC Chairman Adrian Cropley in October. The truth is that we’re special – we are the largest IABC chapter in the United States – and Julie is making a special visit to be with us.
On November 1, she will speak on “New Rules for Communicators” at the Bethesda Hyatt. Julie will address the changes in today’s business climate and what communicators need to do differently. The event is value priced for members – only $35.
On November 2, Julie will speak to Senior Communicators about what CEOs want from communicators at ASAE in D.C. (1575 I Street).
Our Silver Inkwell Gala has been rescheduled to November 28 and it will be held at the Bethesda Hyatt. Each paying entrant will have his / her entry reviewed by two judges to provide you with the professional feedback you expect.
As with anything, you get out of your IABC membership what you put into it. We have offered a strong professional development program this year to help you develop in your career and expand your horizons. IABC, as an association, is unlike the other communication associations in that it spans the gamut of communications from PR to marketing to intranets and social media to investor relations – no other professional communication association has such a breadth.
Our chapter offers you a supportive community that allows you to learn, build your network, and perhaps even find a mentor outside of your organization. We continue to welcome new members who are just getting started in their communication careers.
We also continue to experiment with new formats – with a mix of breakfast, lunch, and dinner meetings at a variety of locations to try to reach more of you in a chapter that spans northern Virginia to Baltimore. Our chapter continues to experiment to find the right mix of programs, formats, and timing to meet your needs in the current economic environment.
I hope to see you at an upcoming meeting and, as always, your feedback is welcome.
Best regards .
Angelo Ioffreda,
President, IABC/DC Metro
Get ready for the 2011 silver inkwell gala on nov. 28
Join us on November 28 at the Bethesda Hyatt as we honor this year’s best at the 2011 Silver Inkwell Gala. The Silver Inkwell Award program is the premier awards program for business communicators in metropolitan Washington and Baltimore. Join us for a night of fun and celebration as we gather to honor this year's winners
For more information, please visit the Silver Inkwell section of the site.
Act now: sponsorship opportunities for silver inkwell
IABC/DC Metro's flagship annual event honors communication excellence in many categories over the past year. It is an excellent opportunity to deliver your message to diverse communicators during our largest, annual event, attended by winners and guests among our 500+ members.
For more details about the various sponsorship options, just click here.
SPONSOR THIS NEWSLETTER FOR $100
Get noticed through an affordable option that reaches our 500+ members -- sponsor our monthly newsletter! Contact Lorelei Harloe, Co-VP, Sponsorships, for more information.
SCC RECAP
The IABC DC Metro Senior Communicators Council (SCC) has been incredibly fortunate to offer roundtable discussions with two international IABC officers this fall. The first session “Be the Table,” with IABC International Board Chairman Adrian Cropley, was held on Oct. 5. The second session “Conversations with CEOs,” featuring IABC International President Julie Freeman, ABC, APR, will be held Wednesday, Nov. 2, from 8 to 10 am at ASAE. Julie will be sharing the results of new IABC research on what top executives want from their communicators.
Summary of Oct. 5 Session “Be the Table”
An experienced executive coach, Adrian Cropley shared practical tips for senior communicators on how to increase their personal brand and sphere of influence with top management. In addition to his presentation, Adrian’s answers to questions from senior communicators provided additional insight. Here’s an example:
How do I provide strategic guidance to a top manager who only asks for tactical assistance, particularly if it isn’t likely to be effective?
Adrian suggested responding to such requests along these lines:
“Yes, I’d be happy to take care of that for you. Would you also like me to ……”
“That sounds like a great idea! May I ask what you would like to achieve?”
“Don’t worry – we can help you with that. I’m also going to do some research on a couple of other alternatives so that you have options available.
Adrian also recommended the following books:
Why Should the Boss Listen to You, James Lukaszewski
What the CEO Wants You to Know, Ram Charan
Senior Communicator Council events are open to chapter members with 15 or more years of experience. If you would like additional information about the SCC or would like to suggest future topics for discussion, please contact Peggy Schoen.
UNIQUE FELLOWSHIP OPPORTUNITY AT THE UNIVERSITY OF toronto
The University of Toronto is seeking candidates interested in participating in a unique Fellowship in Global Journalism. The program is designed for experienced business communications professionals with an interest in journalism.
The program will give 10 business professionals eight months of mentored experience as freelance business correspondents to major news organizations in Canada, the US and the UK including: The Canadian Broadcasting Corporation, The Globe and Mail, The Toronto Star, Postmedia Network , the Thomson Reuters Foundation, The Financial Times, the BBC and The Washington Post.
The University is looking for 10 outstanding individuals with professional education or work experience in business disciplines and who wish to include journalism in their professional tool kit.
During the eight-month program, Fellows will report on business as freelance journalists for a portfolio of major media in Canada, the UK and the US. They'll study a curriculum that includes news writing, multi-platform news presentation, reporting and research, entrepreneurship and global affairs. And each Fellow will be personally mentored by an experienced bureau chief. The program will be hosted at one of the world’s leading schools of global affairs.
On completing the program, fellows can:
- Return to their professional work, now able to cover business part-time as freelance journalists for media around the world in print, online, for television and radio; and with an outstanding knowledge of media that will add value to their professional work.
- Launch or lead a media business
- Become a ‘super-freelancer’, with the skills and relationships to sustain a career covering business for a portfolio of media organizations around the world
member/get-a-member promotion returns in December
Look out in December for the ever-popular Member-Get-A-Member promotion! The basic premise is that members who recruit new professional members will get three free months of membership for each new member they bring in, up to a full year at no charge! The promotion will begin on Dec. 1, 2011 and run through the last day of December, Pacific time.
Just four rules:
1. The new member must identify the referring member in one of the following ways:
-For mailed, faxed and online enrollments: Write the referring member's first and last name and chapter (or region if he or she is a member-at-large) on the application form.
-For phoned enrollments: Mention the referring member's first and last name and chapter (or region if he or she is a member-at-large)
In other words, the referring member's name must be provided at the same time the check or credit card number is received to be eligible. We cannot apply credit if the referring member's name isn't mentioned, so please be sure it is. We want everyone to benefit from their efforts!
2. The new member must not have been an IABC member since August 1, 2011.
3. The limit for this promotion is four members, which would provide the referring member with a full year of membership at no charge. For members who already have lifetime membership (e.g., 500 Club members), you can donate your free months to the member of your choice, even the member you referred!
4. The new member must be a professional member (not a student member), although recruiting members can be any type.
Why wait? Start recruiting now!
2012 BRINGS CHANGE IN MEMBERSHIP FEES
As we are an association of communicators, we like to keep you informed! As 2011 draws to a close, IABC will be announcing an annual inflation adjustment for IABC membership dues. This change will take effect on Jan. 1, 2012.
This means that for IABC/DC Metro members, international dues will be increasing $7. International dues will now be $249, while regional and chapter dues will remain at $10 and $65, respectively.
And remember, new and lapsed members are still required to pay a $40 application fee.
Please email Katy Kain should you have any questions concerning this change.
Welcome—and Welcome Back—New and Renewing Members!
We are thrilled that the following IABC/DC Metro members have chosen to join or renew their association membership:
Adam D'Luzansky (Booz Allen Hamilton), Alan Morales (Booz Allen Hamilton), Alexander Filip (US Consumer Product Safety Commission), Allison Rakes (Lockheed Martin), Alvin Pagan (Sodexo), Alyce Sarno (Lockheed Martin), Angie Boddie (NCBA), Anne Marie Squeo (Lockheed Martin), Arlene Cabrera (Sodexo), Caroline Gregg (Booz Allen Hamilton), Claudia Ellis (Towers Watson), Damien Skinner (News Channel 8), Diana Massing (Lockheed Martin), Diane Meyers (Holy Cross Hospital), DJ Gaskin (Lockheed Martin Corp.), Emily Simone (Lockheed Martin), Eric Sass (Healthy Companies International), Fran Anderson (Sodexo), Jamie Radick (Booz Allen Hamilton), Jane Watrel (News4), Jason Barbato (Sodexo), Jason Brennan (Sodexo), Jennifer Allen (Lockheed Martin), Jennifer Whitfield (International Monetary Fund), Jim Elliott (MedImmune), Joel Cottrell (Booz Allen Hamilton), John Friedman (Sodexo), John Leonard (Communications Strategies & Management), Judith Stockmon (George Washington University), Katharine Dunlap (Lockheed Martin), Katherine Trinidad (Lockheed Martin), Kerry Zobor (World Wildlife Fund), Kimberly Jaindl (Lockheed Martin), Lauren Rohde (Lockheed Martin), Laurie Kelly (Sodexo), Leslie Long (Sodexo), Lisa Bellemore (NASA Federal Credit Union), Lisa Dewey, Lisa Lundberg (Lockheed Martin), Lisa Marie Cheatham (Freddie Mac), Lisa Napoleon (Sodexo), Lynanne Corallo (Sodexo), Magdalena Lech (REI Systems, Inc), Makini Nyanteh (MedImmune), Melissa Walton (Lockheed Martin), Melvin Murphy (Ascom Inc.), Michael DiSerio (Booz Allen Hamilton), Nancy Judy (Sodexo), Patricia Srinath (Deloitte Consulting), Rachael Burden (Booz Allen Hamilton), Rachel Sylvan (Sodexo), Rhonda Hewitt (Lockheed Martin), Robert Plant (Booz Allen Hamilton), Rochelle Helm (Sodexo), Sheila Collins (Lockheed Martin), Susan Spoto (AARP), Tracey Ranallo (Sodexo), Tracey Wood (Inkwell Duck, Inc.)
Thank you all for placing your trust in IABC/DC Metro as the premier professional development association for business communicators. We look forward to seeing you at a chapter event soon. As always, please contact Katy Kain, VP/Membership, with questions about how you can get more involved with the chapter—and let us know how we can help you!
