IAbc dc/metro chapter meeting
New Frontiers in Strategic Communication
Strategy … Probably one of the most commonly used words in the communication profession. Not only is it important: It's the foundation of our work, and if implemented just right, it can lead to award-winning results, peer recognition, and organizational success.
And that's exactly what we'll focus on at the February IABC/Washington chapter meeting. It's never too early to start getting your Silver Inkwell entries ready either, so dust off your communication plans and make sure they incorporate the strategic approach you need to yield the best results.
So join us for this strategy powwow, featuring Christine Nyirjesy Bragale, ABC, managing director at Weber Merritt Public Affairs, and Jeffrey Brooke, ABC, director of employee communication at the United States Government Printing Office.
These longtime chapter members will walk you through the grind of some of the best communication practices you can use it in your daily work. Not only will you refresh your memory, you're also going to learn from real-life implications of strategic communication by looking at the Best-of-the-Best-Winning 2009 Silver Inkwell entry, executed by Jeffrey Brooke's team.
Don't worry; it's not your grandma's strategy! As always, we'll provide a fun and relaxing atmosphere to network with your communication comrades. So what are you waiting for? Sign up today and strategize away!
DETAILS
Cost
$40 for members
$30 for students
$45 for guests accompanying members
$55 for nonmembers
NOTE: Rates apply to registrations made online by Midnight on Tuesday, March 9.
Add $10 to registrations made online March 10,
$20 for event-day registration and walk-ins.
